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Lead Scoring

ML-powered prioritization based on conversion likelihood

Enrich your CRM data with insights from Clay, social networks, and other sources. Our machine learning models score leads on urgency, conversion probability, and churn risk—helping your team focus on the right prospects.

Sales teams looking to prioritize their outreach based on data-driven insights rather than intuition.

What You Get

Sales Team

  • Clear prioritization of which leads to contact first
  • Conversion probability scores for pipeline planning
  • Churn risk indicators for existing clients

Sales Leadership

  • Optimized team allocation based on lead quality
  • More accurate pipeline forecasting
  • Data-driven territory management

How We Build It

We integrate with your CRM and enrich lead data using Clay and social network APIs, then apply ML models to generate actionable scores.

01

CRM Integration

~1 week

Connect to your CRM and map relevant data fields

02

Data Enrichment

~1 week

Set up Clay and social network data enrichment pipelines

03

Scoring Model

~2 weeks

Train and deploy ML models for urgency, conversion, and churn scoring

Ready to get started?

Let's discuss how Lead Scoring can help your business grow.